Google Analytics launches Website Optimizer and Urchin 6

Wednesday, April 16, 2008


At ad:tech conference in San Francisco, Google Analytics announced the launch of Website Optimizer, a new standalone product.

Prior to this launch Google Website Optimizer was just a feature within Google Adwords. Google has launched the Google website Optimizer website. You can use the same Google Analytic credential to login into Website Optimizer. To stay updated with any changes, release or problems in Website Optimizer follow its newly launched blog.

In another announcement from Google is the launch of Urchin 6. Urchin Software from Google analyzes traffic for one or more websites and provides easy-to-understand reports on your visitors - where they come from, how they use your site, what converts them into customers, and much more.

Urchin 6 is no more in beta and its for the moment only available in English.
More details about these releases are in reference.

Graduation Day for Website Optimizer and Urchin Software!

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